• Enjoy the Squiggly Road

  • Brief Summary About me Eric Veloso

    I am a Rutgers State University of New Jersey Business School Alumni, who graduated in 2015 with a Marketing Bachelor's degree along with a concentration in Supply Chain Management. Ensuing my graduation, I moved to my root country of Brazil in order to pursue my professional career, and I currently reside in the city of Belo Horizonte, Minas Gerias.

     

    Currently I am pursuing a position within inbound marketing to work on developing brand and content strategies for social media networks, websites, blogs, newsletter and other communication mediums while applying tools such as Google Analytics, Facebook Insights, Twitter Analytics and others in the like. I believe that digital marketing is a fascinating business and I enjoy meeting those who share a similiar view. To me becoming a specialist is an interesting idea, but maintaining a generalist mind broadens the knowledge in various aspects. I would like to invite you to scroll down and learn about my professional achievements!

     

  • Carve Your Own Career Path

    Samba Ads

    Inside Sales Jr. Position (06/2016-present)

    • Contact various leads within the digital newspaper industry in order to understand their marketing and audience engagement strategies.
    • Develop an audience engagement and retention strategy to assist our partners reach their revenue objectives.
    • Analyse publishers' website and recommend suitable players within the potential client’s communication medium.
    • Apply a CRM tool, Pipe Drive, to forward our Leads through the consultant building process.

    Number One Language School (Brazil)

    English Teacher 02/2016-present

    • Prepare didactic materials such as grammar, conversation, listening, and reading exercises.
    • Produce content to different skill level and age group, while monitoring their personal and intellectual development.
    • Add value to class interactions by sharing my experience living in. the U.S.
    • Assemble course material utilizing multimedia medium.

    Enterprise Rent-A-Car

    Management Trainee Intern (06/2014-08/2014)

    • Provided a high level of customer service to all customers by assessing their rental needs in person or by phone.
    • Applied the appropriate rental charges and handled all forms of customers payment.
    • Understood and communicated all of the optional protection products, rental terms and conditions, and vehicle features and benefits to the customers.
    • Inspected all vehicles for any problems and addressed those issues.

     

    First Looks Advertising 

    Advertising and Marketing Communication Intern (09/2013-12/2013)

    • Assisted on the cultivation of an original concept and execution of a bridal campaign for a wedding venue (The Bethwood) that was published on the "The Knot NJ" and "NJ Bride".
    • Collaborated on market research projects and on the creation of copywriting.
    • Participated on Search Engine Optimisation keyword search through Google Analytics for client's website.
    • Contributed on brainstorming and product development meetings.
  • Exploring New Horizons

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  • Social Media Marketing

    Hootsuite Academy

    This six training course certification educates on how to operate a strategy, conduct a business, and optimise your presence on various social media platforms such as Facebook, Twitter, Instagram, LinkedIn.

    Content Marketing

    Rock Content

    This certification is awarded for possessing the knowledge behind the creation, execution, and mensuration of a content marketing strategies through blogs, social media, newsletter, e-book, webinars, white-papers and all other forms of publishing content..  

    Inbound Marketing

    HubSpot Academy

    This twelve training course certification shares the wealth behind the inbound methodology. Sharing strategies on how to attract strangers, convert visitors, close leads, and delight your customers.

    Lean Six Sigma Green Belt Knowledge

    Rutgers Business School

    This exam was offered to those who registered and completed the RBS Lean Six Sigma course in order to certify his or her knowledge of the Lean Six Sigma theories and applications.

    Conference Atendee

    Resultados Digitais 

    Attended Resultados Digitais's Digital/Content Marketing Conference. It was a whole day conference where various business leaders passed on knowledge about content marketing, inbound marketing, SEO, leads, smarketing, digital marketing and sales.

  • Extracurricular Activities 

    Marketing & Management Society 

    Vice President

    During my Junior and Senior year at the Rutgers Business School my initiatives and leadership within the club led to my Vice President election of the Marketing & Management Society.

    Cliffside Park, NJ Recreation

    Voluntary Soccer Coach 

    In the Fall of 2014 I volunteered to be the head coach of my seven years old brother's recreational soccer team. Successfully the team reached the Finals by having an undefeated season.

  • Let's Connect!